
Beauty & Consumer BrandsMedia & EntertainmentEntertainment Digital Media Division RetailFood & Beverage |
We are experienced...Coburn has collective company experience of over 30 years in the media industry. We have established close productive relationships in all aspects of the business – from top publishers, editors and advertisers, to trade and consumer entertainment press. We have former media industry marketers and magazine editors on staff, and count some of the most widely-circulated publications and best-selling book titles in the country among our roster of clients. Coburn regularly executes multiplatform experiential events, and works to create media-friendly editorial franchise reports and stories. From overseeing top-tier cover talent, such as President Obama and the First Family, to executing time-sensitive PR campaigns to their maximum potential - our experience extends far beyond traditional media relations.
We are strategic...Coburn belongs to some of the most pertinent trade organizations, including the Publicists Guild of America (PGA), and we regularly monitor news and events from influential trade associations, including the Magazine Publishers of America (MPA), and the American Society of Magazine Editors (ASME). Coburn keeps our clients current leveraging breaking news contacts at influential sites such as WWD.com, Mediaweek, and min (Magazine Industry Newsletter), as well as other industry newsletters. Our team keeps you ahead of relevant industry news, trends, and competitor activity – we are your eyes and ears in a rapidly evolving media environment.
We are elite...We are extremely selective with our media roster, preferring to concentrate on media organizations that have major reach across a variety of consumer segments. We identify only those outlets and individuals that enable us to best cross pollinate between our public relations and strategic alliances divisions to create truly integrated campaigns.
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