
Beauty & Consumer BrandsMedia & EntertainmentRetailFood & Beverage |
We are experienced...Coburn has a proven track record in representing leading brands for public relations in a variety of consumer product categories for the Home & Housewares industry. We have delivered extraordinary publicity for companies and brands such as BJ’s Wholesale Club, The Company Store, Celebrity Chef Todd English, Dicks Sporting Goods, HSN, and Mrs. Field’s Gifts, among others. We have created and executed record-breaking campaigns for clients in a variety of retail channels ranging from mass to luxury to direct and electronic.
We are strategic...We call it “PR from the inside.” We will successfully introduce your brand to the most influential producers and editors, ensuring massive exposure via the most select broadcast and editorial placements. We will reinforce your brand message by cross-pollinating with our other divisions, as well as by executing our highly segmented, proprietary specialty campaigns to laser focus on the most desired audiences, from college students, to baby boomers, to mommy bloggers.
We are elite...Our objective is to drive traffic to your point of sale. Coburn has extensive knowledge of the world of retail, having worked with leading retailers ranging from big box stores and extending through to the specialty players. We are members of the most relevant trade organizations, including the National Housewares Manufacturers Association (NHMA), and are regular attendees at all the key trade shows. You create the products…we’ll make them a household name. |
