Beauty & Consumer Brands

Media & Entertainment

Retail

Food & Beverage

We are experienced...

Coburn has collective company experience of over 30 years in consumer brand industries in both the B2B and B2C areas.  We have established close, productive relationships with key global food and beverage trade and business press; we also have the right connections to place brands directly in front of your target customers. From supporting exciting new product launches to sustaining corporate ongoing health and wellness campaigns, our successful track record speaks for itself.

We are strategic...

Coburn continually cross-pollinates our Food and Beverage public relations clients with our strategic alliances division.  We have access to the biggest celebrity names and industry experts in order to provide you with profitable new brand extension opportunities through endorsements or strategic licensing.  We do this all with a keen eye to generating expanded awareness and driving sales on behalf of your new or established brand.

We are elite...

We regularly monitor and attend the industry's trade events and maintain a strong, productive relationship with the world’s biggest international business-to-business flavor house, Givaudan. With subscriptions to trade publications and Internet newsletters in the beverage, citrus, dairy, foodservice, savory, snack, confectionary, and retail areas, we are constantly exposed to and processing industry news, trends and changes. Our consumer lifestyle insight and research enables us to develop campaigns that capture your audience effectively including proprietary programs to reach, for example, parents or the expanding bases of ethnic consumers.